About me

Oh hi there. My name is Dalia, and I’m a Senior User Experience Research Lead at Shopify. As a researcher, my goal is to continuously develop a deep understanding of how merchants use Shopify to build and run their stores, and how end-customers in turn interact with those stores. I then use the insights distilled from this research to help guide my fellow designers and developers towards creating experiences that exceeds our merchants’ and end-customers’ expectations.

Before joining Shopify, I completed a Ph.D (better known to some as a Ph.D.izzle) in Electrical Engineering at McGill University, and a Bachelor of Applied Sciences in Mathematics and Engineering at Queen’s University. During my time at McGill, I worked as a Research Assistant under Prof. Jeremy R. Cooperstock’s supervision in the Shared Reality Lab (SRL), and was a member of the Centre for Intelligent Machines (CIM), as well as the Centre for Interdisciplinary Research in Music, Media and Technology (CIRMMT). My research interests were largely centered around the intersection of human-computer interaction and music technology, and particularly the applicability of user-centered techniques to the design of new musical interfaces. If you really feel like reading my thesis (though I’m not sure why you would), by all means, please go ahead. However, the (recommended) TL;DR version of the academic projects I have worked on can instead be found on the research page.

Between 2009 and 2014, I was also the Teaching Assistant for McGill’s Human-Computer Interaction course, where I enjoyed teaching graduate and undergraduate engineering students how to design, build and test products from a user-centered perspective.

In the past, I have also been known to ramble on the airwaves as a volunteer radio DJ at both Queen’s CFRC and McGill’s CKUT stations. These days, however, you’ll find me chanelling my energy into eating all of the ice cream, baking, or continuing my quest to find out whether anyone in MontrĂ©al makes a better croissant than Au Kouign Amann. Or, if it’s winter, I’ll be hibernating like a boss.